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Is LTV to CAC the Nickelback of SaaS Metrics?

Jan 2, 2024

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13 min read

Is LTV to CAC the Nickelback of SaaS Metrics?

Why a metric that gets so much airtime isn't actually loved

A Total Addressable Market (TAM) Masterclass

Mar 28, 2023

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17 min read

A Total Addressable Market (TAM) Masterclass

Interviewing Sebastian Duesterhoeft, Partner at Lightspeed Venture Partners

How Public Companies Calculate Net Dollar Retention (NDR)

Jul 13, 2025

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12 min read

How Public Companies Calculate Net Dollar Retention (NDR)

7/13/25 Benchmarks for Operators

When Churn Is the Model

Apr 15, 2025

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8 min read

When Churn Is the Model

"Designed to be deleted"

The Importance of "Sales Rep Math"

Mar 25, 2025

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6 min read

The Importance of "Sales Rep Math"

Sanity checking your quota design

Beware of all green dashboards

Jan 9, 2024

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10 min read

Beware of all green dashboards

The danger of using metrics as proxies for truth

Your "TAM" is Why I Have Trust Issues

Feb 20, 2024

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12 min read

Your "TAM" is Why I Have Trust Issues

The pitfalls of total addressable market analyses, and how to think more critically about market sizing

The GOAT of SaaS Metrics

Jul 4, 2023

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8 min read

The GOAT of SaaS Metrics

Revenue per employee: Cutting through all the noise

🔥Burning bad

Sep 6, 2022

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8 min read

🔥Burning bad

The art of burning cash & valuations

IPO's: S1 Breakdowns



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