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Adding Payments to your SaaS Product: A Tactical Playbook

Aug 21, 2025

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5 min read

Adding Payments to your SaaS Product: A Tactical Playbook

A "how to" guide for launching and scaling embedded payments

CJ Gustafson
CJ Gustafson
Are Fractional CFOs a Grift?

Aug 19, 2025

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13 min read

Are Fractional CFOs a Grift?

Everyone wants one. No one seems happy with theirs.

CJ Gustafson
CJ Gustafson
Does IPO Timing Matter More Than Performance? StubHub Thinks So

Aug 17, 2025

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12 min read

Does IPO Timing Matter More Than Performance? StubHub Thinks So

Weekly benchmarks for operators: 8/17/25

CJ Gustafson
CJ Gustafson
What We Can Learn from a Whale Ship's Cap Table

Aug 12, 2025

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12 min read

What We Can Learn from a Whale Ship's Cap Table

There have been reports of cannibalism

CJ Gustafson
CJ Gustafson
How Debt to EBITDA Ratios are Impacting Deals in 2025

Aug 10, 2025

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15 min read

How Debt to EBITDA Ratios are Impacting Deals in 2025

8/10/25 Benchmarks for Operators

CJ Gustafson
CJ Gustafson
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yo, btw…

none of this is intended to be financial or legal advice. do your own homework. call your mom once a week. and make sure to hydrate.