Board Materials: The Metrics that MATTER
Part 2 of our 3 parts series on Board Reporting
👋 Hi, it’s CJ Gustafson and welcome to Mostly Metrics, my weekly newsletter where I unpack how the world’s best CFOs and business experts use metrics to make better decisions.
Part II: The Metrics that MATTER
Every piece of data you present should support one of these three pillars:
Revenue: Are we growing?
Efficiency: Are we growing sustainably?
Runway: Can we afford to keep growing?
Think of these as the “big three” every board member and executive team is looking for clarity on during your presentation (whether they are vocal about it or not). If your metrics don’t answer these questions, they don’t belong in your report.
Let’s dig into tactics to elevate your reporting across each of these pillars below.