FP&A | Mostly metrics

Oct 14, 2025

•

15 min read

The Art of "Cowboy Forecasting"

And how forecasting changes as you scale

CJ Gustafson

Dec 19, 2024

•

4 min read

FP&A F'Ups

A list of boobytraps for first time FP&A leaders

CJ Gustafson

Deadly mistakes first-time FP&A managers make

Dec 21, 2023

•

6 min read

Deadly mistakes first-time FP&A managers make

(A brain dump, based on 10,000 hours of budgeting)

CJ Gustafson

Every forecast is ultimately wrong. And Finance teams of the future.

Sep 24, 2023

•

7 min read

Every forecast is ultimately wrong. And Finance teams of the future.

Sunday Soundbites: Sruthi Lanka, CFO at Public.com

CJ Gustafson

Who's putting the company on their back?

Jul 20, 2023

•

10 min read

Who's putting the company on their back?

Using contribution margin to judge products, geographies, and business units on their own merits

CJ Gustafson

Common but costly mistakes FP&A teams make with financial metrics

Apr 7, 2023

•

5 min read

Common but costly mistakes FP&A teams make with financial metrics

Based on years in FP&A, frequent mistakes when trying to measuring growth and efficiency

CJ Gustafson

Feb 28, 2023

•

14 min read

FP&A F'Ups

A list of boobytraps for first time FP&A leaders

CJ Gustafson

The Art of "Cowboy Forecasting"

FP&A F'Ups

Deadly mistakes first-time FP&A managers make

Every forecast is ultimately wrong. And Finance teams of the future.

Who's putting the company on their back?

Common but costly mistakes FP&A teams make with financial metrics

FP&A F'Ups

yo, btw…