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How to Build a Net Retention Cohort Model Using Claude + Excel

Mar 12, 2026

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6 min read

How to Build a Net Retention Cohort Model Using Claude + Excel

From messy revenue export to board-ready segment analysis. Every step, every prompt, every mistake.

CJ Gustafson
CJ Gustafson
Launch Lessons from Disney+ CFO

Mar 10, 2026

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9 min read

Launch Lessons from Disney+ CFO

Five lessons on forecasting something that's never been done before

CJ Gustafson
CJ Gustafson
A CFO Explains: The History of Marketplaces

Mar 8, 2026

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46 min read

A CFO Explains: The History of Marketplaces

Benchmarks for Operators 3/8/26

CJ Gustafson
CJ Gustafson
An Early Look: 2026 CFO Tech Guide Results

Mar 5, 2026

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4 min read

An Early Look: 2026 CFO Tech Guide Results

What tools do finance leaders use to get the job done

CJ Gustafson
CJ Gustafson
How Intercom Reaccelerated Growth with Outcome-Based Pricing

Mar 3, 2026

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21 min read

How Intercom Reaccelerated Growth with Outcome-Based Pricing

Inside Intercom's bet on outcome-based pricing, and the P&L math behind it

CJ Gustafson
CJ Gustafson
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yo, btw…

none of this is intended to be financial or legal advice. do your own homework. call your mom once a week. and make sure to hydrate.