4 Comments
User's avatar
Facundo Martin's avatar

Nice article. Great insights. Although I believe it's the bison the one that runs against the storm, not the buffalo!

Expand full comment
Taylor Otstot's avatar

Love this, CJ. It's critical to draw a distinction between what's factual (this metric is X) to what's true (that means Y). The former is an output, the latter is a narrative that we can derive action from.

Expand full comment
CJ Gustafson's avatar

Couldn’t agree more!

Expand full comment
Tatiana K's avatar

So true and well written! After all, we are just humans who like 'up and to the right' trends.

Expand full comment