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Finding free growth in your biz model

Finding free growth in your biz model

High net retention and growing while you sleep

CJ Gustafson's avatar
CJ Gustafson
Mar 22, 2022
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Finding free growth in your biz model
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The Art

A Net Retention of 130% essentially tells you,

“If I packed up shop and didn’t sell another thing for the next year, I’d still grow by 30% ”

That’s pretty powerful. Anything over 100% is future growth embedded into your business model. Net retention plays itself out as either a dividend or a tax on every customer you acquire, and the more customers…

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