Grow While You Sleep

How to measure the "magic" of Net Retention

Actionable Insights

For those that only have a few minutes:

• Net Retention is a measure of how much your existing customers expand in a given period, net of any churn or shrink.

• Ways to impact Net Retention are to:

  • Churn less

  • Sell more of the same product to customers

  • Sell new products to customers

  • Increase existing customer usage

• Generally, anything over 110% …